Meanwhile, the exact same data demonstrate that the volume of buyers that marketers could achieve with ads on YouTube in Hong Kong remained unchanged involving October 2023 and January 2024.
Observe: in the last year, we’ve created some critical improvements to how we estimate social networking person quantities, as well as data sources that we use to tell these calculations have also designed sizeable and huge-ranging revisions to their released figures through that time period.
As we famous while in the Fb segment earlier mentioned nevertheless, variations inside the viewers attain figures printed in Meta’s advert scheduling resources don't automatically correlate with General modifications in its platforms’ Energetic person bases.
A new indication convention is adopted for the whole series of the financial account since June 2023. From then on, an increase in monetary non-reserve property/reserve belongings is indicated by a beneficial value when a lower in financial non-reserve property/reserve property is indicated by a negative value.
To find out more about these improvements, remember to see this post, in addition to our complete notes on data.
“Approximated audience dimensions just isn't a proxy for every month or day-to-day active end users, or for engagement. Estimates aren’t get more info created to match populace, census estimates or other resources, and will differ dependant upon aspects including how many accounts throughout Meta technologies anyone has, the amount of temporary site visitors are in a particular geographic place in a provided time, and Meta user-described demographics.”
Data released by Ookla reveal that World-wide-web users in Hong Kong could have predicted the subsequent internet connection speeds At the beginning of 2024:
As a result, the latest printed figures for World-wide-web use invariably less than-stand for actuality, and real adoption and growth may very well be better when compared to the figures proven here advise. Remember to see our complete notes on data for additional details.
Observe: LinkedIn’s promotion resources only publish viewers gender data for “woman” and “male” customers.
The revised figures in addition to the present-day selling price GDP will likely be produced about two weeks later on for the first, 2nd and 3rd reference quarters and within the Spending plan Day with the fourth quarter.
These headline stats supply an awesome overview from the “point out of digital” in Hong Kong, but in an effort to seem sensible of how digital developments and behaviours are evolving, we need to dig further into the data.
Dig deeper: for the most recent insights into Net adoption and use world wide, abide by our normal World-wide Statshot stories.
Just ahead of we get for the full report, here are some strategies for even further examining, which will deliver more context for our full list of Digital 2024 quantities for Hong Kong:
This contrasts With all the gender data offered while in the advertising instruments of platforms like Fb, which depends about the gender that people themselves enter in their particular profile.